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The Big Impact of SMall Acts of Kindness

SM shoppers filled their shopping carts with extra goods intended for Yolanda survivors. Loyal customers made adjustments in their shopping lists to make room for donations. Most of the items purchased were bottled water, canned goods, and noodles. The spirit of bayanihan was indeed present in the stores as shoppers showed generosity and selflessness in their efforts to help Yolanda survivors.
 
 
Date: 
Tuesday, December 17, 2013
Source: 
SMIC Investor Relations
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