Hotels and Convention Centers
To address the vast potential of tourism in the country, SM Hotels and Conventions Corp. (SMHCC) was established to develop and operate hotels and convention centers throughout the country. The company's current portfolio of over 1,500 rooms is housed in the 260-room Taal Vista Hotel, a heritage hotel which opened on 7 October 1939 and located in Tagaytay City; the 396-room upper upscale Radisson Blu Hotel in Cebu; the 154-room Pico Sands Hotel in Hamilo Coast; the 202-room Park Inn by Radisson in Davao; and the 154-room Park Inn in Clark, Pampanga.
SMHCC operates convention centers and trade halls through SMX Convention Center (SMX), which have become a popular venue for both local and international events. Setting the bar in upscale convention facilities, SMX provides an ideal venue for large-scale institutional events, town hall meetings, weddings, exhibits and concerts in many cities across the country. Consequently, SMX has evolved into a growing franchise with its original site in Mall of Asia Complex now branching out to Taguig, Davao and Bacolod. SMHCC also operates trade halls in SM Megamall and SM City Cebu. Put together, SMX has a total of over 37,000 square meters of leasable space making it the largest privately run exhibition and conventions business in the Philippines.